Value Engineering: The Vital Role that Solutions Engineers play (Enterprise Value Collective podcast April 2025)

Solutions Engineers are more important than ever in driving Value Led Growth (VLG), the north star of direct sales engagement.

Listen to the podcast of the discussion with the industry's leading Value organization, the Enterprise Value Collective, on this important topic.

SELI and the Value Collective have a joint Value Lead Growth seminar for SEs, so contact us if you want more information or wish to lean in to unleash more value best practices with your team.

In this episode of Value Coffee Talk, hosts Tom Pisello and April Morley sit down with Stephen Morse, CEO of the The SE Leadership Institute (SELI), to explore how the role of SEs is evolving in today’s buyer landscape:

✅ Why emotional intelligence is now mission-critical

✅ How AI is reshaping SE workflows

✅ The shift from feature demos to value storytelling

✅ The importance of upleveling value-led skills in the presales function

Whether you're an SE, SE or sales leader, or part of a value-focused GTM team—this conversation is packed with insights to help future-proof your role and amplify impact.

🔗 Watch the full episode: https://geniusdrive.com/episode-76-the-vital-role-of-sales-engineers-in-the-future-of-value-selling/